Latest Trends in Creating Engaging Content for Various Social Media Platforms
Social media has become an integral part of our lives. It is a platform where people connect, share, and engage with each other. Social media platforms have evolved over the years, and so have the trends in creating engaging content. In this article, we will discuss the latest trends in creating engaging content for various social media platforms. Humanization of Brands Humanization is key to brand success on social media. Brands that act human on social media tend to have a better connection with their audience. Corporate brands began the trend of acting human on social media between 2011-2014. The approach is often referred to as “parasocial interaction,” which is the psychological relationship between a viewer and a media figure. Brands that act human on social media tend to have a better…
