jeremy@sotaventomedios.com, Author at PingHowe.com

07Nov 2022 by [email protected]

What is a Skyscraper Content?

Skyscraper content is a type of content marketing that focuses on creating in-depth, comprehensive, and thorough pieces of content. The goal of skyscraper content is to be the go-to resource for a particular topic or keyword. In order to achieve this level of comprehensiveness, skyscraper content must be heavily researched and well-written. Why Create Skyscraper Content? The answer is simple – to rank higher in search engine results pages (SERPs). In order to rank higher in SERPs, your website must demonstrate expertise, authority, and trustworthiness (E-A-T) on a particular topic. And one of the best ways to do that is to create pieces of content that are absolutely comprehensive and thoroughly researched. This is where skyscraper content comes in. By taking the time to create truly excellent content, you can…

31Oct 2022 by [email protected]

Yes, there is such a thing as writing for SEO Purpose

Many people believe that SEO writing and content writings are one and the same. However, this couldn't be further from the truth. SEO writing is a specific type of writing that is designed to help a website rank higher in search engine results pages (SERPs). Content writing, on the other hand, is a broader term that can encompass SEO writing but is not limited to it. SEO writing is a relatively new field that has emerged in response to the ever-changing algorithms used by search engines to rank websites. As these algorithms have become more sophisticated, so too has the need for quality, keyword-rich content. That's where SEO writers come in. An SEO writer's job is to produce content that is not only optimized for search engines but also engaging…

17Oct 2022 by [email protected]

What is Ghost Writing?

Many people have heard of ghostwriting, but not everyone knows exactly what it is. Ghostwriting is when a writer is hired to create content that will be published under another person’s name. This is common in the business world, as well as in the entertainment industry. For example, a business executive may not have the time or inclination to write a book about their life and work, so they may hire a ghostwriter to do it for them. In the entertainment industry, ghostwriters are often hired to write screenplays or songs for celebrities who then take all the credit. Why Would Someone Hire a Ghost Writer? There are many reasons why someone might hire a ghostwriter. As we mentioned before, sometimes it’s because they simply don’t have the time or…

03Oct 2022 by [email protected]

Why Is Content Marketing Essential For A Good Website?

If you own a website or are thinking about starting one, then you need to be aware of the importance of content marketing. Content marketing is basically a form of internet marketing that uses content to attract and retain customers. In other words, it's all about creating useful and interesting content that will keep people coming back to your website. There are many different types of content you can create, but some of the most popular include blog posts, articles, infographics, eBooks, and videos. Whichever type of content you choose to create, it needs to be high quality and offer value to your audience. If it doesn't do this, then people will simply stop coming to your site. Why Is Content Marketing Important? Content marketing is important for a number…

19Sep 2022 by [email protected]

The Difference Between Blog Writing and Article Writing

When you sit down to write, do you ever find yourself wondering whether you should be writing a blog post or an article? If so, you're not alone. For many writers, understanding the difference between these two types of writing can be confusing. So, what's the difference? Let's take a closer look. The main difference between blog writing and article writing is that blog posts are usually shorter and more informal than articles. Blog posts are typically published more frequently than articles, and they often feature a personal voice or tone. In contrast, articles tend to be longer and more formal. They are also usually researched and written on a specific topic. Both blog posts and articles can be great ways to share your thoughts and ideas with others. However,…

05Sep 2022 by [email protected]

Techniques of a Good Content Writer

Many people think that they can write well, but only a few know how to write great content that engages the reader and drives conversions. Content writing is an art and a science; it requires both creativity and technical know-how. In this blog post, we'll explore some of the techniques that the best content writers use to produce high-quality, engaging content. 1. Write for your Audience, not yourself. One of the most important things to keep in mind when writing content is who your audience is. What are their needs and wants? What are their pain points? Write your content with these things in mind, and you'll be much more likely to produce something that resonates with them. 2. Keep it Simple. When it comes to writing great content, less…

29Aug 2022 by [email protected]

The Importance of Quality Content for SEO

1. The Importance of Quality Content for SEO If you want your website to rank high on search engine results pages (SERPs), you need to produce high-quality content. Not only does this provide value to your audience, but it also helps you build trust with them. In order to rank well, your website’s content must be well-written, keyword-rich, and relevant to your target audience. 2. LSI Keywords: Essential for Quality Content Writing Latent semantic indexing (LSI) keywords are essential for quality content writing. LSI keywords are those that are semantically related to your target keywords. When used correctly, they help ensure that your content is not only relevant to your audience, but also search engine friendly. Including LSI keywords in your content will help you rank higher on SERPs and…

22Aug 2022 by [email protected]

SEO Secrets: How to Use LSI Keywords to Improve Your Rankings

For years, keyword optimization has meant adding a lot of relevant words (your keywords) that your audience is searching for into your content. But only recently have major search engines like Google realized the importance of having quality content to lure people in who don’t necessarily want a commercial to show up when they type in a question or topic. LSI keywords help attract users to visit your page by using distinct words that relate to what you’re writing about. Rather than stuffing your articles with lots of unrelated keywords, writers can use layman’s terms when describing topics and products. Search engines realize that not every word that relates to a subject is a good title for a blog post or article. However, common mistakes made by new writers trying…

29Mar 2022 by [email protected]

The Beginner’s Guide To Becoming A Successful Freelance Writer

The life of a freelancer can be exciting, but it's also filled with challenges. It can be tough to figure out how to get started, and even tougher to make a name for yourself in a competitive market. But don't give up - with a little hard work and some helpful advice, you can become a successful freelance writer. In this guide, we'll provide you with all the information you need to get started on your own freelance writing career. So read on, and get started today! First, let's take a look at what it takes to be a successful freelance writer. Successful freelancers have several qualities that set them apart from the rest. They're: Passionate about writing and have a strong work ethic Great communicators, both written and verbally…

24Mar 2022 by [email protected]

Writing Productivity Hacks: How to Find the Time and Motivation to Write

Writing Productivity Hacks: We've all been there. You have a great idea for a blog post, but the words just don't come. You sit down at your computer, open up a blank document and stare at the screen for hours. Sound familiar? Don't worry you're not alone! In fact, many business professionals find it difficult to find the time and motivation to write. But don't despair with these writing productivity hacks, you'll be able to overcome those writers' block and get your thoughts onto paper or into your computer! Read on to learn how you may write more and faster! 1. Set Writing Goals One of the best ways to become more productive when writing is to set specific writing goals. For example, rather than saying "I want to write…

Author: [email protected]